Next Step Asia is a market immersion program organized by German Accelerator Southeast Asia in close cooperation with AHK Singapore / the Singaporean-German Chamber of Industry and Commerce (SGC). It enables German startups to immerse in Asia’s leading business hubs, gain valuable Southeast Asian market insights, and explore business opportunities.

Through the program, startups will have a chance to experience German Accelerator’s established network of mentors, investors and industry partners.  

The program is also ideal for startups to get a preview of German Accelerator’s growth acceleration program, the how-tos of setting up their business in Southeast Asia and understand why Singapore is the ideal launchpad into Asia’s emerging markets.

The program is supported by the German Federal Ministry of Economic Affairs and Energy (BMWi).


German Accelerator is a growth acceleration program run by entrepreneurs for entrepreneurs. We empower high-potential German startups to successfully enter the Southeast Asian market via Singapore.

Together with our group of experienced and well-connected mentors, we provide a structured program that takes startups through a fast-paced learning journey to understand Asian customer needs and the heterogeneous markets across Southeast Asia in order to build an effective go-to-market strategy.

Our vision is to make you successful and to establish a permanent bridge between Germany and Southeast Asia that facilitates market success for global startups, provides inspiration, and drives demand, innovation, research and development in Germany.

The startups that are selected for the program receive free mentoring, a safe sounding board, access to the local network of business partners and venture capitalists, and free office space to work from.

For more information, visit their website here


The Singaporean-German Chamber of Industry and Commerce (SGC) is part of a network of 140 offices of the German bilateral Chambers of Industry and Commerce abroad (AHKs) in 92 countries. The AHKs are institutions of German foreign trade promotion.

The SGC is one of the largest national Business Chambers in Singapore with a membership of close to 550 representatives from a variety of industries from Germany and Singapore. The SGC is a valuable and well-established networking platform and well connected with authorities in Singapore and Germany. Through its active industry committees SGC gives a voice to businesses.

With its distinct service unit and trade fairs arms – DEinternational and Fairs & More respectively – the SGC builds a primary source for receiving reliable information on the German and Singapore business environment as well as bilateral trade relations.

DEinternational serves clients in their business needs e.g. searching for business partners, organizing business missions and business trips, finding staff members, creating marketing concepts and providing market analysis.

DEinternational has worked in many areas such as Energy Efficiency, Smart Mobility, Education, Industrie 4.0, Finance, Research and Development and many more. Moreover, the SGC provides services in the public interest of the Federal Republic of Germany.

For more information, visit their website here.